THE NEW GUY

ART DIRECTION

FROM THE COCA-COLA COMPANY AND “THE BEAR” DIRECTOR CHRIS STORER, “NEW GUY” IS THE STORY OF ONE CHAOTIC FAMILY GAMEDAY, THROUGH THE EYES OF THE NERVOUS BOYFRIEND MEETING EVERYONE FOR THE FIRST TIME. NO MATTER THE SEASON, ENJOY THE PERFECT FAMILY OF COCA-COLA PRODUCTS FOR EVERY IMPERFECT FAMILY.

CREDITS
AGENCY ︎︎︎ MAJORITY
DIRECTOR ︎︎︎ CHRISTOPHER STORER
CREATIVE DIRECTOR ︎︎︎ NICOLO GIARRANO
ASSOCIATE CREATIVE DIRECTOR ︎︎︎ JAKE TANNERY